True enough, when you consider that khachapuri (Kotch-ah-Poor-ee, $6) is by far the best-known, most-consumed baked good in the former Soviet Republic. There's even a "Khachapuri Index" for tracking inflation in Georgia, now an independent country. See also that project's inspiration, The Economist's Big Mac Index, "arguably the world's most accurate financial indicator to be based on a fast-food item."
The common, round khachapuri — one of several distinctive styles, though apparently the only variety baked at Georgian Bread — contains an astonishing amount of salty-sour cheese, as well as egg and butter. A Chow.com video, which shows it in the making, also proposes khachapuri as beer food. Agreed, but only if you maintain a strict hands-off policy till you reach your drinking destination.
In the photo at bottom, the awning gives the bakery's name in three languages: English, Russian, and, in the largest typeface, Georgian. Note how two characters nearly interlock, as in a brand name, though this may be a common feature of Georgian script. The national flag hangs inside the door.
265 Neptune Ave. (Brighton 5th-Brighton 6th Sts.), Brighton Beach, Brooklyn