At least two bygone Jersey City businesses are evidenced in this photo from my archives. The older layer of signage advertises a pharmacy, the newer, a liquor store. I took this photo in 2009 while documenting the passage of a later business at this location, Bombay Cafe, which offered a cornucopia of exotic ice cream flavors — including thandai, chickoo, kesar pista, and gaajar halwa — and perhaps a dozen seats in which to enjoy them, even in inclement weather. The current tenant, of several years' standing, is a retailer of mobile phones.
First a pharmacy, later a liquor store
Surviving signage, perhaps effaced but probably only covered, 771 Newark Ave. (just west of John F. Kennedy Blvd.), Jersey City