That's not chocolate, said a passerby, who recalled when a pizza parlor stood on this site some 30 years ago. After the Italian eatery gave way to a Chinese restaurant (though perhaps not the same restaurant shown here), the ice cream's original white sheen slowly acquired a patina that looks very much like deep dark soft-swirled goodness. In fact, it was and is vanilla, now coated with a decades-long Bronx dip. The sign has since been removed.
"Eat-It-All" ice cream cone
Previously above Foo Hing Chinese Kitchen
522 East 138th St. (St. Ann's-Brook Aves.), Mott Haven, Bronx
(one of several locations)
718-993-8680
